Read it once, quickly
Front to back without stopping to answer anything, so you know what it is going to ask you and can be thinking about the hard ones.
Brand Systems · 03 of 5
Website Conversion Blueprint
Turn a brochure into a decision. What a first-time visitor decides in five seconds, what stops them, and the order to fix it in.
Rs 2,499
One brand, kept for good
One copy covers one brand. Another brand is another copy, at half price, whenever you need it. That is the whole of the licence and there is nothing else in it.
Before you buy
Look inside
Four pages out of 43. This is the actual book, not a mock-up of one.
The book
What is in it
43
pages
Every one of them doing something. There is no padding in these.
281
things to fill in
Questions, checklists and tables, each with an example beside it.
2
ways to work
Online, saving as you type, and as a PDF carrying your answers.
In practice
How people use it
Fill it in with somebody else
The answers get better when there are two of you, because the questions that are easy to skip alone are the ones that get argued about.
Leave it a week, then read your answers
Most of the value is in what you disagree with a week later. That is the part that was a placeholder rather than a decision.
Turn it into work
The last pages produce a list. The 90 Day Brand Growth System takes that list and breaks it into the weeks, if you want the plan as well as the thinking.
Price
What it costs
Rs 2,499
One brand, kept for good
One payment, no subscription, and nothing renews. One copy covers one brand. Another brand is another copy, at half price, whenever you need it. That is the whole of the licence and there is nothing else in it.
Take all five together and they are Rs 12,746 rather than Rs 14,995, which is 15% off. The same 15% applies later to whatever completes the set, so starting with one costs you nothing.
The set
The other four
Positioning Canvas
Find the space your brand can own. 43 pages, 292 things to fill in.
Rs 2,499
Brand Voice System
Sound unmistakably like you. 43 pages, 527 things to fill in.
Rs 2,499
Brand Launch Kit
Launch with a brand people remember. 43 pages, 321 things to fill in.
Rs 3,299
90 Day Brand Growth System
Clarity, turned into ninety days of work. 43 pages, 369 things to fill in.
Rs 4,199